Dr. Herndon has extensive experience in media and technology management. He was a founding executive of Cox Enterprises' Internet division, serving as Vice President of Operations and Vice President for Planning and Product Development. He led technical due diligence efforts as part of Cox's corporate venture funding, and managed an investment in Enkia Corp. where he served on the board of directors. He also was Director of Operations at Cox Radio Interactive, a pioneer in deploying streaming media technologies. Early in his career, he was a business reporter and editor at The Atlanta Journal-Constitution. He also served six years as Administrative Editor where he led several technology initiatives. Dr. Herndon was president of Internet Decisions, LLC, a strategic consulting firm, and was a visiting professor in the Grady College of Journalism and Mass Communication at the University of Georgia before his current role as professor of practice and director of the Cox Institute. He earned his bachelor's degree in journalism from UGA. He holds a Ph.D. in Media and Information from Curtin University of Technology in Perth, Australia and completed his master's degree from the University of Oklahoma. Dr. Herndon is the author of The Decline of the Daily Newspaper: How an American Institution Lost the Online Revolution. He had previously published two books about raising venture capital, entrepreneurship and innovation.

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